Catalog Manager: Assets Tab - Prime Video Tech Docs

Catalog Manager: Assets Tab

Last updated 2026-10-02

The Assets tab provides the most granular view of Catalog Manager. Each row represents an asset that Prime Video is either requesting or has received for your business alias and delivery account permissions. Use the Assets tab to view the current status of assets across your catalog, in relation to Prime Video’s delivery specifications, to make sure all assets are delivered on time.

Slate Assets tab demo

Access the Assets Tab

To view the Assets Tab, you need a Slate account with Catalog Manager permissions.
For more information, see: Open Catalog Manager

You can access the Assets Tab in several ways:

  • On the Slate home page, under Key tools, click Catalog, and then click the Assets tab.
    OR
  • At the top of the window, in the Prime Video Slate navigation bar, click the Catalog dropdown and select Assets.
    The Catalog dropdown menu in Prime Video Slate, with Assets selected
    OR
  • In the header section of the page, click View catalog, and then click the Assets tab.

Key Features

Common Catalog Manager features work in the Assets tab the same way that they do in the other tabs.

In addition, you can filter any row in the Assets tab to view information that corresponds to that asset on the Titles, Avails, or Deliveries tab.

The "Filter to row in..." menu on the Assets tab in Catalog Manager

To filter a row to another tab in Catalog Manager:

  • On the Assets tab, for the asset you want to filter on, click the more options icon at the end of the row.
  • Choose one of the tabs from the menu:
    • Filter to row in Titles
    • Filter to row in Avails
    • Filter to row in Deliveries

Key Columns and Values

This section describes some of the most important columns on the Assets tab, and how you need to respond to different statuses or results. (For a complete list of all columns on the Assets tab, see Assets tab columns later in this page.)

Action Needed Column indicates whether you need to take action on the asset shown in the row.

  • Action Needed, outlined in red, appears for assets that need to change.
  • Action Recommended, outlined in yellow, appears for assets that Prime Video suggests you use to improve the customer experience.
  • No Action Needed means that you are not required to take action on a given asset.
The Action Needed column on the Assets tab in Catalog Manager, showing available statuses

By default, the Assets tab is sorted by assets with Action Needed status that are closest to their due date, followed by Action Recommended assets, then No Action Needed assets.

Rule Type column indicates whether an asset is required for publishing. There are five possible statuses.

  1. Required means that an asset is required for publishing.
  2. Required With Options means that there are multiple asset options you can deliver to fulfill Prime Video requirements. (See additional details below.)
  3. Recommended means that an asset is recommended to fix or deliver to improve the customer experience.
  4. Recommended With Options means that there are multiple asset options you can deliver to fulfill the recommended asset request.
  5. Optional means that Prime Video doesn’t need this specific asset to publish your title. If an asset with Optional status also has a Fulfilled delivery status, it means Prime Video has received the asset and processed it successfully.

If an asset shows the Required With Options or Recommended With Options status, your available options are tied to the asset’s territory or territories.

Click the info icon (the letter “i”) next to the status to see what assets you can or must deliver for that row.

  • Single Territory—Multiple Asset Options: If the asset in the selected row is tied to a singular territory and has a Required With Options status, the info icon shows you the options of assets that Prime Video will accept to fulfill our requirements. We ask that you select at least one of these assets to deliver to Prime Video.

    In the following example screenshot, the Canada territory can be fulfilled by delivering either Audio in English, Timed Text Subtitles in English, or Timed Text Captions in English.

    Single territory, multiple asset options for a row on the Assets tab. This example shows fulfillment examples for Canada.

    When at least one of those assets is delivered successfully, the associated Required With Options rows will be flipped from Action Needed to No Action Needed in the Action Needed column. You will then have confirmation that the asset(s) you chose to deliver have fulfilled Prime Video’s request successfully.

    Tip: Click the Filter Assets tab to these assets link to bring up the options of assets associated in the row’s popover.

  • Multiple Territory Options—Multiple Asset Options: If the asset in the selected row is tied to multiple territories and has a Required With Options status, the info icon shows you the options of assets that Prime Video will accept to fulfill our requirements. We require you to deliver any combination of assets that would cover ALL territories listed in that asset’s row. In some cases, one asset will fulfill ALL territories for a given row; you’ll always see that option listed first. You will also see additional options of assets to deliver that could fulfill a specific territory associated with that row.

    In the following example screenshot, if you deliver Audio, Timed Text Subtitles, or Captions in French, you will fulfill ALL territories for the asset requested. This includes Belgium (BE), France (FR), and Canada (CA) territories. The Belgium (BE) territory can also be fulfilled by Audio, Timed Text Subtitles, or Captions in Dutch.

    Multiple territory, multiple asset options for a row on the Assets tab. This example shows fulfillment options for Belgium, France, and Canada.

    When at least one of those assets is delivered successfully, the associated Required With Options rows will be flipped from Action Needed to No Action Needed in the Action Needed column. You will then have confirmation that the asset(s) you chose to deliver have fulfilled Prime Video’s request successfully.

    Tip: Click the Filter Assets tab to these assets link to bring up the options of assets associated in the row’s popover.

Delivery Status column indicates where the selected asset is in the fulfillment process. There are four possible statuses.

Delivery Status column in the Assets tab of Catalog Manager, showing the four possible statuses.

  • Pending Delivery: Indicates that the asset in this row is missing.
  • Fulfilled: Indicates that Prime Video has received the associated asset and it has successfully passed our delivery specifications.
  • Processing: Indicates that Prime Video has received the asset, and it is being processed by one of our internal systems. Non-video assets should see an updated status within an hour. Video and audio assets (mezzanine files) may take up to 24 hours to reflect an updated status.
  • Failed: Indicates that Prime Video has detected one or more errors with the asset in the given row. Detailed error messages appear in the Errors column. If Prime Video detects a previous successful delivery of that asset, the info icon (the letter “i”) appears. Click the icon to see those details.

If an asset has a Failed delivery status, the number of errors associated with that asset appears in the Errors column.

A failed delivery status showing 2 errors

Click the error number to see a popover of the error messages. Assets with a Failed delivery status need to be redelivered with the necessary fixes.

An Errors popover message from the Assets tab, showing an audio file and a video file error

If you have delivered a successful file for that asset in the past, you can see it by clicking the info icon next to the Failed status.

Information displayed on the Assets tab for a previous successful file delivery. The delivery date and file name are shown.

When an asset is successfully redelivered, that row will show the Processing delivery status until all checks across Prime Video’s supply chain systems are complete.

Delivery Account vs Business Alias
In Slate, a Business Alias is the entity, subsidiary, or brand associated with each title. This is also sometimes referred to as vendor alias. A Delivery Account represents the authorized account that has delivered the corresponding asset for that row in the Assets tab. (For more details about setting up delivery accounts, see Catalog Manager: Deliveries tab, or click the Manage delivery accounts button on the Deliveries tab.)

A Business Alias could have multiple Delivery Accounts that can deliver for that given Business Alias. A common example is when a studio (identified in the Business Alias column) has one or more fulfillment vendors that deliver to their account. A studio can identify whether they, or one of their fulfillment vendors, delivered a specific asset by checking the Delivery Account column.

A fulfillment vendor will only be able to see what their specific delivery account(s) have delivered, and can see which partners they have delivered for in the Business Alias column.

Sample screenshot of the Delivery Account and Business Alias columns on the Assets tab in Catalog Manager

Assets Tab Dates

The Assets tab shows five dates for each asset. Each one answers a different question.

  1. Window Start Date: When the avail window your asset request is currently tied to begins.
  2. Due Date: When Prime Video needs the asset. This is the Window Start Date minus the applicable delivery SLA.
  3. Earliest Start Date : When the first avail window in your title’s history began.
  4. Latest End Date : When the last avail window for your title ends.
  5. Date Last Delivered: When the asset was last delivered.

Note: The dates/times displayed are in local time. Click the info icon to display the date/time in Coordinated Universal Time (UTC).

How the Window Start Date is chosen
A title can have more than one avail window. The Window Start Date shows the window that matters for your delivery right now:

  • If an avail window is currently active, you see that window’s start date.
  • If no avail window is active but a future window exists, you see the start date of the next upcoming window.
  • If every avail window has ended, you see the start date of the most recent window. This is kept for reference.

When an avail window ends and a new one begins, the Window Start Date moves to the new window and the Due Date is recalculated.

Why the Window Start Date and the Earliest Start Date can differ
For a title that has been available before and is now available again, the Earliest Start Date can be some time in the past, while the Window Start Date reflects the avail window in front of you. Both columns are correct. Use Window Start Date to plan deliveries, and Earliest Start Date when you need the original availability date.

Assets that cover more than one territory
An asset can fulfill a requirement for more than one territory, and those territories can have different avail windows. The Window Start Date and Due Date reflect the earliest of those windows, so the date you see may be earlier than the date the asset is needed in every territory it covers.

Exception Note: If an asset has already been delivered for one territory, and that same asset also fulfills a requirement in an upcoming avail window for another territory, the Due Date stays at the date the asset was first needed rather than moving to the second territory’s avail window. To see the avail dates for each territory individually, click the more options (⋮) icon at the end of the row and choose  Filter to row in Avails.

Example: 

Territory A

Territory B

Earliest Start Date

12-OCT-2026

12-DEC-2026

Window Start Date

12-OCT-2026

12-DEC-2026

Latest End Date

07-DEC-2026

07-FEB-2027

Due Date

28-SEPT-2026

28-SEPT-2026 Territory B’s avail window opens 12-DEC-2026, but its Due Date is not calculated from that window. The Due Date reflects the earlier 12-OCT-2026 window.

Filter out assets with expired avails
Use the Latest End Date column to exclude assets whose avail windows have already ended, so your view shows only live and upcoming titles.

In Advanced Filters, select  Date - Latest End Date, choose  Relative, and set the range from  Today  to  Anytime in future.

Assets Tab Columns

The following table explains the different columns on the Assets tab, and the information displayed in each column. Many of the same columns also appear on the Titles and Avails tabs, as noted.

Column

Tab(s)

Description

Titles

Titles, Avails, and Assets

The title name of your content as it was created in the Title Hub, or submitted via bulk file upload.

For titles that were added via the Title Submission Form in Title Hub, the title will be hyperlinked and take you to the Title Hub.

For titles added via bulk file upload (Aspera, S3, or API), the title will not be hyperlinked.

Tip: Click the quick-copy button next to a value to copy it to the clipboard.

SKU(s)

Titles, Avails, and Assets

Stock keeping unit (SKU) is an alpha-numeric string used by both your business and Amazon to identify a title.

If there are multiple SKUs, this field displays a number representing the total count of SKUs associated with a given title. Click the number to open a popover with the complete list of associated SKUs. This field is not case-sensitive; for example, ABSC1245 and absc1245 are recognized as the same SKU.

Tip: Click the quick-copy button next to a value to copy it to the clipboard.

Content Type

Titles, Avails, and Assets

Indicates whether your title is one of the following:

  • Movie
  • Episode
  • Season
  • Series
  • Promo

Asset Type

Assets

Indicates the type of asset for the row is one of the following:

  • Audio
  • Video
  • Image
  • Metadata
  • Timed Text

Sub Type

Assets

Indicates the subtype of an asset for the row is one of the following:

  • Audio—Descriptive Audio
  • Video—Mezz, Trailer
  • Image— Cover Art, Hero Art, Poster Art, Title Art, Box Art
  • Timed Text—Captions, Subtitles, Forced Narrative

Requested Language-Locale

Assets

Refers to the combination of language and locale localization required for or associated with this asset.

Tip: If just the language (en) is displayed, Prime Video is requesting or confirming that this language should be delivered. If the language-locale (en-us) is displayed, Prime Video is requesting or confirming the delivery of that language-locale combination. Global means any locale can be delivered to fulfill the request.

Action Needed

Assets

The Action Needed status signals that an asset must be fixed and redelivered.

The No Action Needed status signals that you are not required to take action on a given asset.

Rule Type

Assets

Indicates whether Prime Video requires this asset per delivery specifications.

An asset can have 1 of 3 states.

  • Required: Indicates that an asset is required for publishing.
  • Required with options: Indicates that there are multiple asset options you can deliver to fulfill Prime Video requirements. See the Rule Type column section in this topic for additional details.
  • Optional: Indicates that Prime Video does not need this specific asset to publish. If an asset in an Optional state also has a Fulfilled delivery status, it means that Prime Video has received the asset and processed it successfully.

Delivery Status

Assets

Indicates the most up-to-date status Prime Video has for your specific asset. An asset can be in 1 of 4 delivery states. (See the Delivery Status section in this topic for additional details.)

  • Pending Delivery: Indicates that the asset in this row is missing.
  • Fulfilled: Indicates that Prime Video has received the associated asset and it has successfully passed our delivery specifications.
  • Processing: Indicates that Prime Video has received an asset and it is being processed by one of our internal systems status.
  • Failed: Indicates that Prime Video has detected one or more errors with the asset in the given row.

Error

Assets

Indicates the number of errors associated with the asset in this row.

Tip: Click the info icon to open Asset Quick View. Expand the Errors container for more details on the error(s).

File Name

Assets

Refers to the name of the file associated with the given asset.

Tip: Click the more options icon at the end of the row to filter to the Deliveries tab, or quick-copy the file name and search for it in the Deliveries tab to download this file.

Date Last Delivered

Assets

Refers to the date the asset was last delivered. The displayed value is in local time. Click the info icon to display the time in Coordinated Universal Time (UTC).

Due Date

Assets

Indicates when this asset is needed per SLA. The displayed value is in local time. Click the info icon to display the date/time in Coordinated Universal Time (UTC).

The Due Date is calculated as the Window Start Date minus the applicable delivery SLA. As avail windows change (e.g. an Avail is renewed), the Due Date updates to follow the current window. See Assets Tab Dates above for more details.

Note: Historical offers prior to 6/9/2026 are not backfilled

Earliest Start Date

Avails and Assets

The earliest start date for the earliest avail window. The displayed value is in local time. Click the info icon to display the time in Coordinated Universal Time (UTC).

This column always shows the first avail window in your title’s history and does not change as your avail windows progress. To see the avail window your asset request is currently tied to, use the Window Start Date column. See Assets Tab Dates above for more details.

Example: A right/avail can have multiple availability windows on Prime Video. For example, an avail might be available from 01-JAN-2022 to 31-MAR-2022 and then available again from 01-APR-2022 to 31-MAY-2022. In this example, the earliest start date for the avail is 01-JAN-2022.

Window Start Date

Avails and Assets

The start date of the avail window that this asset request is currently tied to.

This is the date the Due Date is calculated from. Unlike Earliest Start Date, it moves as your avail windows progress:

  • If an avail window is currently active, it shows that window’s start date.
  • If no avail window is active and a future window exists, it shows the start date of the next upcoming window.
  • If all avail windows have ended, it shows the start date of the most recent window, for historical reference.

See Asset Tab Dates above for more details.

Latest End Date

Avails and Assets

The end date for the latest avail window. See Assets Tab Dates above for more details.

Example: A right/avail can have multiple availability windows on Prime Video. For example, an avail might be available from 01-JAN-2022 to 31-MAR-2022 and then available again from 01-APR-2022 to 31-MAY-2022. In this example, the latest end date for the avail is 31-MAY-2022.

Tip: Filter on this column to exclude assets whose rights have already ended. In Advanced Filters, select Date - Latest End Date [is], choose Relative, and set the range from Today to Anytime in future.

Delivered Language-Locale

Assets

Refers to the combination of language and locale localization Prime Video received for this asset.

Override State

Assets

Refers to the aggregation of error drawer states based on override status within the Assets Quick View.

If Overridden appears, all errors have been marked as intent (grey in Slate UI).

If Partial Override appears, at least one error is marked as intent and one error remains as action recommended.

If Not Overridden appears, no errors have been marked as intent and all errors remain defective.

Territories

Avails and Assets

Refers to the territory that your title is availed for. Values are represented using International Organization for Standardization (ISO) country codes.

Delivery Account

Assets

The authorized account that made the delivery for the given asset.

Business Alias

Titles, Avails, and Assets

The entity, subsidiary, or brand associated with this title. This is sometimes referred to as vendor alias.

Titles tab only: This field may display multiple aliases if a title was merged.

SKU Marketplace

Titles, Avails, and Assets

Indicates the Marketplace that a given title was delivered against. Values include:

  • Global
  • US
  • JP
  • GB
  • DE

Presentation Type

Assets

Indicates the presentation type that is associated with a given asset. Values include:

  • Main
  • Trailer
  • Previously On
  • Season Recap
  • Video Roll
  • Disclaimer
  • Disclaimer Tobacco
  • Dub Card
  • Logo

Offer Classification

Assets

Offer classification indicates the priority level assigned to this content release — Tentpole titles receive additional pre-publish and at-publish checks to ensure on-time availability to customers, while Standard applies to all non-tentpole content.

Note: The following are excluded and will be classified as Standard: VAM (in scope for 1P), Bundles, Shorts, Amazon for Kids (4K) offers, FVOD/AVOD offers, POEST Offers, Promotional price changes offers

License

Avails and Assets

Refers to how customers will consume your title on the Prime Video Storefront. Values include:

  • Advertising Video on Demand (AVOD)
  • Electronic Sell Through (EST)
  • Free Video On Demand (FVOD)
  • Pre-Order Electronic Sell Through (POEST)
  • Subscription Video On Demand (SVOD)
  • Video On Demand (VOD)

Benefit ID

Avails and Assets

An identifier that applies to a collection of titles, grouping them. A customer gains access to titles under a benefit via a Subscription, which provides access to the benefit.

Dynamic Range

Assets

Indicates the dynamic range associated with a given asset. Values include:

  • Dolby Vision
  • HDR
  • HDR10
  • HDR10 Plus
  • SDR

Parent Series

Titles, Avails, and Assets

For episodic content, this refers to their affiliated Series.

Parent Season

Titles, Avails, and Assets

For episodic content, this refers to their affiliated Season.

Parent Season Number

Titles, Avails, and Assets

For episodic content, this refers to their affiliated Season’s sequence number within a Series.

Ep Number

Titles, Avails, and Assets

For episode titles, this refers to their sequence number within a Season.

Promo Parent

Titles, Avails, and Assets

For promotion content (such as trailer and bonus material), this refers to their affiliated title.

Promo Number

Titles, Avails, and Assets

For promo titles (such as trailer or bonus material), this refers to their sequence number among all promotional content for a given title.

Quality

Avails and Assets

Refers to the quality that your title is availed for. Values include:

  • SD
  • HD
  • UHD
  • UHD 8K

GTI

Titles, Avails, and Assets

Global Title Identifier (GTI).

Tip: Click the quick-copy button next to a value to copy it to the clipboard.

ASIN(s)

Titles, Avails, and Assets

Amazon Standard Item Number (ASIN) is an Amazon-wide identifier used to represent any product that can be purchased on Amazon. If there are multiple ASINs, this field displays a number representing the total count of ASINs associated with a given title. Click the number to open a popover with the complete list of associated ASINs.

Tip: Click the quick-copy button next to a value to copy it to the clipboard.

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