Quality measurement and feedback - Prime Video Tech Docs

Quality measurement and feedback

Last updated 2025-05-01

We want every Prime Video customer to enjoy the highest-quality content we can provide. To ensure this, it’s critical that your content meets our standards and specifications. We run continual reviews and audits to identify assets that don’t comply with our quality requirements, and flag each defect with a corresponding code and severity that require your attention for correction and redelivery.

The following sections contain information on both defect severity levels and defect codes and requirements to help you resolve escalations and expedite redelivery.

Defect severity levels

The severity of a defect corresponds to how it impacts the customer or viewing experience. Critical defects are the most serious, and Prime Video blocks partners from publishing an asset with a critical defect. The underlying asset must be corrected and redelivered.

The following table explains the possible severity ratings for defects, and indicates how Prime Video and partners are expected to respond to them.

Severity

Definition

Prime Video action

Partner action

Critical

An asset is missing or defective to the point that it renders the content unwatchable.

Publishing is blocked. Prime Video will automatically remedy and release the title, if possible, and ask partner to redeliver a corrected asset.

Redeliver a corrected version of the underlying asset.

Major

A defective asset impairs the viewing experience.

Publishing is not blocked. Prime Video will automatically remedy and release the title, if possible, and ask partner to redeliver a corrected asset.

Redeliver a corrected version of the underlying asset.

Minor

A defective asset diminishes the viewing experience in some small aspect.

Publishing is not blocked. Prime Video will automatically remedy and release the title, if possible, and ask partner to redeliver a corrected asset.

Redeliver a corrected version of the underlying asset.

Defect codes and definitions

The following table lists and defines all of the current defect codes you might encounter, the asset type each code applies to, and the severity of each defect’s impact on the customer.

Defect code

Asset type

Code definition

Quality measurement

Severity

AIL

Audio

Audio Incorrect Locale

Dubbed audio output does not match language label.

Critical

AIT

Audio

Audio Incorrect Type

Audio type is incorrect.

Critical

ALCE

Audio

Audio Localization Consistency Episodes

Audio locales are not available for each episode within a season.

Critical

AMDC

Availability

Availability Missing DubCard

Dubcard is missing.

Minor

AMEF

Audio

Audio Missing Encoding Failure

Audio is missing due to encoding failures (for example: duration difference > 2 seconds; invalid asset).

Critical

AMMA

Audio

Audio Missing Mandatory Asset

Audio missing mandatory assets for various Marketplaces (such as FR missing for FR territory).

Critical

AQIAD

Audio

Audio Quality Issue Audio Cut/Drop

Audio drops or cuts out intermittently while the video is playing for a duration > 9 seconds.

Critical

AQIBT

Audio

Audio Quality Issue Bad Translation

Audio translation or dubbing is of poor quality or inaccurate.

Major

AQIDO

Audio

Audio Quality Issue Dolby Atmos

An audio quality issue of any type reported specifically on a Dolby Atmos file.

Major

AQIOA

Audio

Audio Quality Issue Overlap Audio

Original audio and dubbed audio play simultaneously for a duration > 2 seconds on more than one instance.

Critical

AQIOC

Audio

Audio Quality Others—Clicking, Popping, Ticking Sounds

Audio output has popping/clicking/ticking noises while streaming.

Critical

AQIOT

Audio

Audio Quality Others—Constant Tone

Audio output has continuous toning (a constant sound is emitted).

Critical

AQIOWN

Audio

Audio Quality Others—White Noise

Audio output has white noise (a complex signal or sound that possesses equal intensity).

Critical

AQIS

Audio

Audio Quality Issue Stereo

Audio is missing 1 or more channels (for example: multitrack as mono; audio only rendering in one channel.

Critical

AQISA

Audio

Audio Quality Issue Silent Audio

Audio is missing entirely.

Critical

AQISDDQ

Audio

Audio Quality Issue Static Digital—Distortion Quantization

Audio corruption that results in scratchy noises such as static/digital hit.

Critical

AQISDHM

Audio

Audio Quality Issue Static Digital—Hum

Audio corruption that results in an electrical humming noise.

Critical

AQISDHS

Audio

Audio Quality Issue Static Digital—Hissing

Audio corruption that results in voice quality problems like hissing sounds observed during a voice conversation.

Critical

AQISDS

Audio

Audio Quality Issue Static Digital—Stutter

Audio corruption that results in very short, micro stutter-like glitches in audio

Critical

AQITM

Audio

Audio Quality Track Missing

Audio track (one or more tracks) is missing.

Critical

AVSD

Audio

Audio Video Sync—Original Audio

Dubbed audio is out of sync with video by > 1 second.

Critical

AVSO

Audio

Audio Video Sync—Original Audio

Original audio is out of sync with video by > 1 second.

Critical

CMV

Video

Content Missing within Video

Video is missing an expected segment of content (for example: director’s cut is identical to theatrical release).

Major

DACE

Audio

Descriptive Audio Consistency Episode

Descriptive audio is not available for each episode within a season.

Critical

DAIL

Audio

Descriptive Audio Incorrect Locale

Descriptive audio is not for the correct locale.

Major

EMNM

Availability

Episode Missing No Metadata

Episode is not available due to missing metadata delivery.

Critical

IQAR

Artwork

Image Quality Aspect Ratio

Artwork is stretched or distorted due to incorrect aspect ratio or improper scaling. Includes stretched faces, warped text, or visibly compressed elements that damage visual quality. Applicable to all placements with specific aspect ratios:

Cover/Hero Art (16:9)
Poster Art (2:3)
Box Art (4:3)

See sample artwork

Major

IQBM

Artwork

Image Quality Background Missing

Artwork is missing a base background image (for example: only the title treatment is present). Applicable to Cover Art, Poster Art, and Box Art.

Check for presence of both title treatment and stylized background imagery. Verify all required visual elements are present.

See sample artwork

Major

IQBP

Artwork

Image Quality Blurred Pixelated

Artwork is pixelated, blurry, grainy, or of otherwise low resolution quality.

Minor

IQCI

Artwork

Image Quality Capitalization Inconsistency

Artwork contains random capitalization inconsistent with title metadata (for example: QUALITY HeadPhones).

Major

IQCS

Artwork

Image Quality Controversial Symbols

Artwork contains potentially sensitive cultural, political, or religious imagery that may offend or alienate certain audiences. Applicable to all placements.

Make sure to avoid using political or religious symbols unless absolutely necessary for content representation. Specifically:

  • Do not include swastikas or other hate symbols in any context.
  • Small religious symbols are acceptable only if shown respectfully and are contextually relevant.
  • Avoid gestures or imagery that could be interpreted as disrespectful to religious practices or cultural traditions.
  • Ensure national or cultural flags are depicted respectfully and in appropriate contexts.
  • Do not include costumes or accessories that appropriate or misrepresent cultural or religious symbols.

Carefully consider any content that could be seen as demeaning to any gender, sexual orientation, religion, race, ethnicity, or national origin.

See sample artwork

Minor

IQD

Artwork

Image Quality Drugs/Drug Usage

Artwork contains active drug/alcohol consumption or graphic drug-related imagery, including drug paraphernalia, substance preparation, or effects of drug use. Appllicable to all placements.

Make sure to avoid showing characters actively using substances, including smoking, drinking, or drug use, as well as any explicit or suggestive drug-related content.

See sample artwork

Minor

IQDD

Artwork

Image Quality Deceased Depictions

Artwork contains realistic or non-stylized depictions of deceased characters. Applicable to all placements.

Make sure to avoid graphic or disturbing representations of death.

See sample artwork

Minor

IQE

Artwork

Image Quality Explicit

Artwork contains explicit sexual content, such as nudity, suggestive imagery, or children in explicit situations. Make sure to review for any inappropriate sexual content, nudity, or overly suggestive imagery that violates content guidelines. Be particularly vigilant about content involving minors. Applicable to all placements.

See sample artwork

Major

IQET

Artwork

Image Quality Extraneous Text

Artwork has unnecessary text elements beyond the title treatment (season number, taglines, review quotes, cast callouts, and so on) that may clutter the design. Applicable to movie and season-level Cover Art, Poster Art, and Title Art.

Avoid including references to other formats or format-specific logos (like “Now on DVD” or a Blu-ray logo). Studio or network logos aren’t allowed. Don’t include callouts to external websites, other distribution services, or theatrical release dates.

See sample artwork

Minor

IQFT

Artwork

Image Quality Font Text

Artwork title text fails to meet minimum size requirements for legibility:

Cover Art: Text height should be ≥ 70px

Poster Art: Text height should be ≥ 150px

Title text must be legible across different devices. Failure to meet legibility requirements impacts customer ability to search and identify content.

See sample artwork

Major

IQIA

Artwork

Image Quality Issue Artifact

Artwork has unwanted elements or noise introduced during the creation or reproduction process (for example: JPEG artifacts).

Minor

IQIL

Artwork

Image Quality Incorrect Locale/Localization Mismatch

Artwork has title treatment locale that does not match title locale in the metadata. Title treatment shown on artwork doesn’t match the localized title metadata for a specific locale. Applicable to Cover Art, Poster Art, and Box Art.

Make sure to cross-reference the displayed title against the correct content title. Verify that the title matches across all locales and metadata to prevent customer confusion and impacts on search experience.

See sample artwork

Major

IQIT

Artwork

Image Quality Incorrect Text

Artwork delivered belongs to an entirely different title (for example: The Boys delivered for Angry Birds). Wrong artwork or title treatment is displayed compared to the actual content. Applicable to Cover Art, Poster Art, and Box Art.

Make sure to cross-reference the displayed title against the correct content title. Verify that the title matches across all systems and metadata to avoid customer confusion through mismatched or incorrect content representation.

See sample artwork

Major

IQLP

Artwork

Image Quality Letterboxing Pillarboxing (Borders and Frames)

Artwork has additional borders (such as letterboxing, pillarboxing, frames, or edge effects) that are not part of the original creative design and detract from the visual presentation. Applicable to all placements.

See sample artwork

Minor

IQM

Artwork

Image Quality Mojibake

Artwork contains special characters such as @@, ###, emojis, or mojibake (inconsistent with title metadata).

Major

IQOSG

Artwork

Image Quality Style Guide/Safe Zones

Artwork violates one or more safe zone guidelines. Critical elements (title treatment, key visual elements) are positioned in areas that conflict with dynamic overlay zones used for badging and branding. Applicable to Cover Art and Poster Art.

Ensure all text, logos, and key visual elements are placed outside the “safe to overlay” areas (marked in the Photoshop templates). Critical content should be positioned away from areas reserved for dynamic overlays, as elements in the overlay zones may be obscured or become unreadable.

See sample artwork

Major

IQPL

Artwork

Image Quality Partner Logo

Artwork contains studio or network logos or watermarks, except for Amazon Originals.

Major

IQRTL

Artwork

Image Quality Right To Left

Artwork contains background composition that doesn’t support proper reading direction. Artwork’s focus is not constrained to the left 55% of the image and encroaches upon the safe-for-UI-overlay zone (the right 45% of the image). Applicable to Hero Art.

Make sure background design accommodates left-to-right or right-to-left reading patterns based on the intended locale.

See sample artwork

Major

IQSI

Artwork

Image Quality Sizing

Artwork at the season level for a series does not have consistent visual style (for example: The Boys Season 1 art uses graffiti font with a character photo for the background, but Season 2 uses newspaper font with a caricature drawing for the background).

Major

IQSTS

Artwork

Image Quality Season Title Sequence

Season-level artwork contains the name of the season number.

Major

IQTB

Artwork

Image Quality Transparent Background

Artwork that requires a transparent background (such as PNG) has a solid background.

Minor

IQTC

Artwork

Image Quality/Title Legibility

Title text color inhibits title legibility (for example, text color is too similar to background color). Applicable to Cover Art, Poster Art, and Box Art.

Check title contrast against background, verify color combinations, and assess overall readability across different viewing conditions.

See sample artwork

Major

IQTO

Artwork

Image Quality Text Overlap

Artwork contains more than one localized text string (such as English and French in the same image).

Major

IQTR

Artwork

Image Quality Truncated/Absent Title

Artwork title treatment is incomplete, or title text is not present. Applicable to title decorated artwork types like Cover Art and Poster Art.

Make sure the artwork contains a visible title treatment integrated into the creative design. Verify that the full title is listed and legible within the composition.

See sample artwork

Major

IQV

Artwork

Image Quality Violence and Gore

Artwork contains graphic depictions of violence, blood, or gore that could be disturbing to viewers or inappropriate for the platform.

See sample artwork

Minor

IQW

Artwork

Image Quality Firearms/Weapons

Artwork contains weapons displayed in a dominant, threatening, or graphic manner, including firearms pointed at viewers, weapons shown in active use, or detailed depictions of weapon effects. Applicable to all placements.

Make sure any weapons are contextually relevant to the content and don’t dominate the creative. Avoid firearms that are: pointed directly at the viewer, aimed at any person/character/animal through a scope or sight, shown being fired or recently discharged (including visible bullets, smoke, or residue), depicted in violent scenarios, handled by minors, or featured as the dominant visual element in the artwork.

See sample artwork

Major

MAI

Artwork

Movie Artwork Incorrect

Artwork (Movie Box Art) is for the wrong movie (for example: Spectre instead of No Time To Die).

Major

MAM

Artwork

Movie Artwork Missing

Artwork (Movie Box Art) is missing.

Major

PDCE

Metadata

Product Detail Consistency Episode

Localized metadata information (such as Title or Synopsis) is not available for every episode in a season.

Major

PDDI

Metadata

Product Detail Director Incorrect

Director name is incorrect.

Major

PDDM

Metadata

Product Detail Director Missing

Director name is missing.

Minor

PDGI

Metadata

Product Detail Genre Incorrect

Genre is incorrect.

Minor

PDIMG

Metadata

Product Detail Issue Missing Genre

Genre is missing.

Minor

PDIOV

Metadata

Product Detail Incorrect Original Version

The original language displayed is incorrect.

Major

PDM

Metadata

Product Detail Mojibake

Synopsis contains mojibake.

Minor

PDMMA

Metadata

Product Detail Missing Mandatory Asset

Metadata delivery failure.

Major

PDRDI

Metadata

Product Detail Release Date Incorrect

Release date is incorrect.

Minor

PDRDM

Metadata

Product Detail Release Date Missing

Release date is missing.

Minor

PDRTC

Metadata

Product Detail Runtime Consistency

Runtime is not consistent within the season.

Minor

PDRTI

Metadata

Product Detail Runtime Incorrect

Runtime is incorrect.

Minor

PDRTM

Metadata

Product Detail Runtime Missing

Runtime is missing.

Minor

PDS

Metadata

Product Detail Sequence

Series sequence is missing/incomplete or has content gaps.

Critical

PDSGSP

Metadata

Product Detail Synopsis Grammar Spell Check

Synopsis has errors with grammar/spelling/punctuation/case.

Minor

PDSI

Metadata

Product Detail Sequence Incorrect

Series sequence is incorrect/duplicated or has inconsistent display text.

Major

PDSIR

Metadata

Product Detail Synopsis Irrelevant Information

Synopsis has irrelevant information.

Minor

PDSMD

Metadata

Product Detail Synopsis Missing Detail

Synopsis is in general/repetitive in structure for all episodes with non-detailing of season.

Minor

PDSSI

Metadata

Product Detail Short Synopsis Incorrect

Synopsis is incorrect.

Major

PDSSM

Metadata

Product Detail Short Synopsis Missing

Synopsis is missing.

Major

PDSTI

Metadata

Product Detail Starring Incorrect

Starring is incorrect.

Minor

PDSTM

Metadata

Product Detail Starring Missing

Starring is missing.

Minor

PDTI

Metadata

Product Detail Title Incorrect

Title name is incorrect.

Critical

PDTIC

Metadata

Product Detail Title Inconsistency

Title name (Season/Movie/Episode) is not consistent on the detail page.

Minor

PDTM

Metadata

Product Detail Title Mojibake

Title name contains mojibake.

Major

RI

Metadata

Rating Incorrect

Rating is incorrect.

Minor

RM

Metadata

Rating Missing

Rating (an official locale-specific rating or Amazon Maturity Rating—AMR) is missing.

Minor

RMCD

Metadata

Rating Missing—Content Descriptors

Rating is missing content descriptors.

Minor

SAI

Artwork

Season Artwork Incorrect

Artwork (Season Box Art) is for the wrong season (for example: Rings of Power Season 1 instead of Season 2).

Major

SAM

Artwork

Season Artwork Missing

Artwork (Season Box Art) is missing.

Major

SMNM

Availability

Season Missing No Metadata

Season missing on site due to metadata not delivered by Partner.

Critical

TIAV

Video

Trailer Issue Audio Video

Trailer audio/video has quality issues that require escalation.

Major

TII

Video

Trailer Issue Incorrect

Trailer version does not match title version.

Major

TIP

Video

Trailer Issue Playback

Trailer has a playback issue.

Major

TM

Video

Trailer Missing

Trailer failed to publish due to missing or invalid trailer files.

Major

TQET

Metadata

Title Quality External Text

Metadata includes extraneous text references that are not in the title metadata (for example: callouts to external websites, other distribution platforms, or theatrical release dates).

Major

TQI

Video

Trailer Quality Issue

Trailer file has quality issues that require escalation.

Major

TQVFL

Metadata

Title Quality Version Format Logo

Metadata contains references to other formats or format-specific logos (for example: “Now on DVD,” Blu-ray logos).

Minor

TTAA

Timed Text

Timed Text Accuracy Addition

Target text includes text not present in the source.

Minor

TTAAC

Timed Text

Timed Text Audience Appropriateness Culture Specific

Text uses inappropriate, culture-specific references that will not be understandable to the intended audience.

Major

TTAAO

Timed Text

Timed Text Audience Appropriateness Offensive

Text uses inappropriate, offensive content that breaches commonly accepted standards of decent and proper speech, and is likely to offend the intended audience or other likely readers.

Major

TTAAT

Timed Text

Timed Text Accuracy Ambiguous Translation

An unambiguous source text is translated ambiguously.

Major

TTADT

Timed Text

Timed Text Accuracy Date/Time

Dates/times do not match between source and target.

Major

TTAE

Timed Text

Timed Text Accuracy Entity

Names, places, or other “named entities” do not match.

Major

TTAFF

Timed Text

Timed Text Accuracy False Friend

Translation has incorrectly used a word that is superficially similar to the source word.

Major

TTAIL

Timed Text

Timed Text Accuracy Incorrect Language/Dialect

Target text is of a different language/dialect than intended.

Critical

TTAMT

Timed Text

Timed Text Accuracy Mistranslation

Target content does not accurately represent the source content.

Major

TTAMTT

Timed Text

Timed Text Accuracy Mistranslation of technical relationship

Content describing the relationship(s) within a technical description is translated inaccurately with respect to technical knowledge (even if the translation otherwise appears plausible).

Major

TTAN

Timed Text

Timed Text Accuracy Number

Numbers are inconsistent between source and target.

Major

TTANT

Timed Text

Timed Text Accuracy Should not have been translated

Text was translated that should have been left untranslated.

Major

TTAO

Timed Text

Timed Text Accuracy Unnecessary Omission

Content is missing from the translation that is present in the source; a variable placeholder is omitted from a translated text.

Major

TTAOL

Timed Text

Timed Text Accuracy Overly Literal/unidiomatic

Translation is overly literal.

Major

TTAOT

Timed Text

Timed Text Accuracy Over-Translation

Target text is more specific than the source text.

Major

TTAUC

Timed Text

Timed Text Accuracy Unit Conversion

Target text has not converted numeric values as needed to adjust for different units (for example: currencies, metric vs. U.S. measurement systems).

Major

TTAUG

Timed Text

Timed Text Accuracy Untranslated Graphic

Text in a graphic was left untranslated.

Minor

TTCS

Timed Text

Timed Text Consistency

Timed text locales are not available for each episode within a season.

Major

TTFAP

Timed Text

Timed Text Fluency Ambiguous Pronouns

Text has pronouns without clear references to their nouns.

Major

TTFD

Timed Text

Timed Text Fluency Diacritics

Text has issues related to the use of diacritics.

Minor

TTFDL

Timed Text

Timed Text Fluency Duplication

Content has been duplicated (for example: a word or longer portion of text is repeated unintentionally).

Major

TTFG

Timed Text

Timed Text Fluency Grammar

Text has grammar/syntax errors other than spelling.

Major

TTFI

Timed Text

Timed Text Fluency Inconsistency

Text has internal inconsistency (for example: abbreviations, image vs text).

Minor

TTFS

Timed Text

Timed Text Fluency Spell errors

Text has spelling errors.

Major

TTFT

Timed Text

Timed Text Fluency Typography

Text has issues related to the mechanical presentation of text (for example: punctuation, unpaired quote marks or brackets, whitespace).

Minor

TTFUR

Timed Text

Timed Text Fluency Unclear Reference

Text uses relative pronouns or other referential mechanisms that are unclear as to their reference.

Major

TTIL

Timed Text

Timed Text Incorrect Locale

Timed text playback language does not match language label.

Major

TTLC

Timed Text

Timed Text Locale Conventions

Text has issues related to data formatting (for example: numbers, currency, measurement, address, date, time).

Minor

TTMEF

Timed Text

Timed Text Missing Encoding Failure

Timed text missing due to an invalid asset.

Critical

TTMFN

Timed Text

Timed Text Missing Forced Narrative

Timed text missing forced narrative.

Major

TTMMA

Timed Text

Timed Text Missing Mandatory Asset

Timed text missing mandatory assets for various Marketplaces (for example: FR sub missing for FR territory).

Critical

TTMTEC

Timed Text

Timed Text Missing Translation—Empty Caption

Timed text file was delivered without caption.

Major

TTMTM

Timed Text

Timed Text Missing Translation—Missing

Timed text file delivered is missing translation

Major

TTMTS

Timed Text

Timed Text Missing Translation—Schema

Timed text has > 10% of the subtitle events either missing or incorrectly rendering due to a time overlap issue, a schema validation error, or a timecode sequence out of order.

Major

TTOL

Timed Text

Timed Text Other Linguistic issues

Timed text has quality issues.

Minor

TTOS

Timed Text

Timed Text Out of Sync

Timed text has 10% or more subtitle events that are out of sync by > 1 second.

Critical

TTOSFN

Timed Text

Timed Text Out of Sync Forced Narrative

Forced narrative is out of sync by > 1 second.

Major

TTOSFR

Timed Text

Timed Text Out of Sync Frame Rate

Timed text is out of sync, increasingly ahead or further behind during playback, due to a frame rate error.

Critical

TTQBT

Timed Text

Timed Text Quality Bad Translation

Timed text is poorly translated.

Major

TTQFT

Timed Text

Timed Text Quality Frozen Text

Timed text translation freezes.

Major

TTQGS

Timed Text

Timed Text Quality Grammar Spelling

Timed text has spelling/grammar errors on multiple sequences of the movie/episode.

Major

TTQIV

Timed Text

Timed Text Quality Invalid

Timed text asset is invalid (delivered file fails to meet specifications or is not in the correct format).

Major

TTQLC

Timed Text

Timed Text Quality Line Count

Timed text exceeds 2 lines.

Minor

TTQM

Timed Text

Timed Text Quality Mojibake

Timed text contains irrelevant characters such as @@, ###, or mojibake.

Major

TTQOS

Timed Text

Timed Text Quality Overlap

Timed text overlaps other text.

Major

TTQS

Timed Text

Timed Text Quality Spacing

Timed text has spacing errors.

Major

TTQTR

Timed Text

Timed Text Quality Truncation

Timed text abruptly ends before video/audio playback is completed.

Major

TTSA

Timed Text

Timed Text Style Awkward

Text is written with an awkward style.

Minor

TTSG

Timed Text

Timed Text Style Guides

Text does not adhere to Amazon Prime Video style guides.

Minor

TTSL

Timed Text

Timed Text Style Language Register

Text uses a level of formality higher or lower than required by the specifications or general language conventions (for example: usage of informal pronouns, verbs, slang words).

Minor

TTTI

Timed Text

Timed Text Terminology Inconsistent

Text uses multiple terms for the same concept in cases where consistency is desirable.

Minor

TTTM

Timed Text

Trailer Timed Text Missing

Timed text for the trailer is missing.

Minor

VEM

Video

Video Error Message

Video file fails to meet specifications and generates an error message.

Critical

VII

Video

Video Issue Incorrect

Video content is incorrect due to vending issue.

Critical

VIL

Video

Video Incorrect Locale

Video asset audio (original version) output does not match locale.

Critical

VM

Video

Video Missing

Episode/Movie has a publishing/playback issue due to missing/invalid video files.

Critical

VMQ

Video

Video Missing Quality

Video asset is invalid (delivered file failed to meet specifications).

Critical

VQIB

Video

Video Quality Issue Bars

Video has color bars at the start or at some other point.

Critical

VQIBIS

Video

Video Quality Issue Burned In Subtitles

Video has burned-in subtitles

Major

VQICB

Video

Video Quality Issue Color Bleeding

Video has objects or surfaces where strong colors seem to spread out from their correct places and “bleed” into adjacent areas.

Critical

VQICO

Video

Video Quality Issue Countdown

Video has a countdown at the beginning.

Major

VQIFF

Video

Video Quality Issue Frozen Frames

Video has instance(s) of frozen video sequence/screen that take longer to render.

Critical

VQIGD

Video

Video Quality Issue Ghosting

Video has an image of a previous frame visible in a subsequent frame.

Critical

VQIMB

Video

Video Quality Issue Macroblocking

Video has artifacts in which objects or areas of a video image appear to be made up of small squares.

Critical

VQIOS

Video

Video Quality Issue Out of Specification

Video is horizontally or vertically stretched (for example: incorrectly delivered 4:3 aspect ratio asset in 16:9 format).

Critical

VQISDDQ

Video

Video Quality Issue Static Digital—Distortion Quantization

Video corruption that results in scratchy noises such as static/digital hit.

Critical

VQISDHM

Video

Video Quality Issue Static Digital—Hum

Video corruption that results in an electrical humming noise.

Critical

VQISDHS

Video

Video Quality Issue Static Digital—Hissing

Video corruption that results in voice quality problems like hissing sounds observed during a voice conversation.

Critical

VQISDS

Video

Video Quality Issue Static Digital—Stutter

Video corruption that results in very short, micro stutter-like glitches in audio.

Critical

VQITR

Video

Video Quality Issue Truncated

Video abruptly ends despite a longer runtime for the movie/episode and not due to creative intent.

Critical

VQPL

Video

Video Quality Partner Logo

Video mezzanine contains a persistent/recurring digitally overlaid graphic or a visual element added/embedded in the video that is not integral to the content and/or is intended to brand the content.

Major

WAP

Audio

Wrong Audio Playing

Audio track does not match the movie/episode; it belongs to different title.

Critical

WCP

Video

Wrong Content Playing

Video content playing does not match the title and is not a duplicate video of the respective territory/marketplace.

Critical

WTTP

Timed Text

Wrong Timed Text Playing

Timed text does not match the movie/episode; it belongs to different title.

Critical

WTTPFN

Timed Text

Wrong Timed Text Playing Forced Narrative

Timed-text forced narrative does not match the movie/episode; it belongs to different title.

Major

Note: Prime Video requires that partner content assets meet our standards and specifications. If a partner studio fails to provide an asset, or provides an asset that does not comply with a quality measurement or other delivery requirement, Prime Video may source any corrected or missing assets. However, partners can submit their own corrected assets at any time. When they do, Prime Video will remove and replace the sourced assets, and customers will see only the studio- or partner-provided files, as long as they comply with Prime Video standards and specifications.

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