Promotions overview: Invite only

To access the features outlined below, navigate to your Slate homepage. Marketing and promotions resources can be found under Marketing in the top navigation, or under Key tools.

On the Promotions tab, you can review existing campaigns or create new ones.

1. Click Add campaign.
2. In the New campaign section, enter campaign details like campaign name, campaign description, promotional terms, and campaign duration.
   For promotional terms, enter the intended cost discount rate as compared to the current, non-promoted cost.
   

   

3. Click Save and Exit, or click Add Offers to go to the next page.
   

   

4. To add a title, click Add.

   The search box at the top of the list can help you find titles that you want to add to the promotion. If you want to add your temporary price reductions in bulk, see the bulk upload section below for more information.

5. On the In campaign tab, modify entries one-by-one or in multi-select bulk actions. You can:
   
   • Add or remove offers
   • Modify the Suggested Retail Price (SRP), the promotion cost, and the discount rate
   • Change the title-level promotion dates if they’re different than the initial campaign dates
6. When all offers and details are added, click Save and Exit or Review Campaign.
   Review Campaign takes you to the Review Campaign page, where you can review and edit the final campaign details before submitting your campaign for approval. You can also edit details for an existing offer title by clicking the title listed under Edit offers.
   

   

7. Click Submit Campaign.
   After submitting the campaign, you’ll be able to monitor the status of all promotion campaigns in Slate on the Promotions tab. Promotion requests should be submitted at least five days prior to campaign start dates.

To quickly create a new campaign, you can clone an existing one and modify the dates or edit included titles.

1. For a completed campaign, click the more options icon on the right side of the screen.
2. Select Copy campaign to new.

You can bulk upload offers in a CSV file format on the Add offers tab.

1. Click the Upload Offers button on the right of the screen.
   

   

2. In the Upload Offers dialog box, click Download Template to download a template as a .csv file.
   

   

3. Fill out the template per the instructions in the file.

   Important: The campaign and the bulk upload file have a maximum of 500 offers cthat can be uploaded in each campaign. If you need to submit more than 500 offers, please create a second campaign for the supplemental offers. The file upload will flag any duplicate offers as invalid, and you will have to re-upload the same offer in a separate file.
   

4. Upload the completed .csv file in the same Upload Offers dialog box.
   When the upload is complete, you’ll receive a confirmation in the same dialog box, indicating whether the file was successfully processed. Files without any formatting errors recieve a Valid green message or an Invalid red message.

   Within 5 minutes after the upload, you’ll receive an email confirmation with a link, whether the upload format was successful or not. If the upload was unsuccessful, the email will state the entries that need correcting for resubmission.

   Important: To ensure that you receive email notifications, you need to have enabled them in your Prime Video Slate account. If you haven’t done so, please reach out to your partner manager for support on enabling your account for Promotions notification eligibility.