What You’ll Learn
- Exact specifications for all four basic artwork types.
- Rules and placement notes for each asset type.
- Technical notes that prevent ingestion failures.
- Localization requirements for required artwork.
- Movie Bundle required artwork specifications
📌 Did You Know? Publishing Blocking artwork that fails ingestion delays your title’s launch. The most common causes are incorrect aspect ratios and artwork that exceeds the 10,000px dimension limit. Double-check both before you submit. |
Cover Art
Cover Art appears in browse carousels when customers view multiple titles at once. Deliver this asset for Movies, Movie Bundles, Seasons, and Episodes.
Content Type |
Aspect Ratio |
Resolution |
File Size |
Format |
|---|---|---|---|---|
Movies |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Seasons |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Episodes |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Movie Bundles |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Additional Cover Art rules:
- Color space: RGB
- Title treatment (movie title) must be present on all Cover Art.
- Cover Art exceeding 10,000px on any side will fail ingestion.
- Cover Art less than 480px on any side will fail ingestion.
Box Art
Box Art appears in search results. Movie Box Art and Season Box Art have different aspect ratios.
Content Type |
Aspect Ratio |
Resolution |
File Size |
Format |
|---|---|---|---|---|
Movies |
3:4 |
1920 x 2560px |
10MB max |
JPG or PNG |
Seasons |
4:3 |
2560 x 1920px |
10MB max |
JPG or PNG |
Additional Box Art rules:
- Color space: RGB
- Title treatment (movie or season title) must be present.
Poster Artwork
Poster Art appears in browse carousels when customers view multiple titles. Deliver for Movies, Seasons, and Movie Bundles.
Content Type |
Aspect Ratio |
Resolution |
File Size |
Format |
|---|---|---|---|---|
Movies |
2:3 |
2000 x 3000px |
10MB max |
JPG or PNG |
Seasons |
2:3 |
2000 x 3000px |
10MB max |
JPG or PNG |
Movie Bundles |
2:3 |
2000 x 3000px |
10MB max |
JPG or PNG |
Additional Poster Art rules:
- Color space: RGB
- Title treatment (movie or series title) must be present.
Hero Art
Hero Art serves as the main background on a title’s detail page, behind title metadata. Deliver it for Movies, Seasons and Movie Bundles.
Content Type |
Aspect Ratio |
Resolution |
File Size |
Format |
|---|---|---|---|---|
Movies |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Seasons |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Movie Bundles |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Additional Hero Art rules:
- Color space: RGB
- Must be free of text elements unless text is part of the background scene (for example, a sign in the background).
- Hero Art exceeding 10,000px on any side will fail ingestion.
- Hero Art less than 480px on any side will fail ingestion.
Episodic Artwork
Episodic Art provides context for individual episodes without revealing spoilers. Each episode within a season must have a dedicated episodic thumbnail image.
⚠️ Important: If a 16:9 thumbnail is not provided at the episodic level, the system will default to the season level cover art for each episode. |
|---|
Content Type |
Aspect Ratio |
Resolution |
File Size |
Format |
|---|---|---|---|---|
Episodes |
16:9 |
3840 x 2160px (4K) |
10MB max |
JPG or PNG |
Episodic Art rules:
- Color space: RGB
- Episodic Art is usually a still from the episode.
- Must be free of text elements unless text is part of the background scene.
- Must contain persons or objects representative of that episode.
- Must not reveal plot spoilers.
Localization Requirements
You must provide artwork for the language and territory where your title is published.
- Provide original language artwork or localized artwork if required for your business line.
- If your title metadata is localized, also provide localized Box Art, Cover Art, Poster Art, and Title Art.
Quick Tips
- Deliver Cover Art, Box Art, Poster Art, and Hero Art for all applicable content types.
- Include the title treatment on Cover Art, Box Art and Poster Art.
- Keep Hero Art and Episodic Cover Art free of text overlays.
- Deliver a dedicated Episodic Art image for every episode in a season.
- Use the exact aspect ratio for each artwork type to prevent ingestion failures.
- Deliver localized artwork whenever your title metadata is localized.
